http://www.mobiadnews.com Tue, 27 Jul 2010 10:29:04 +0000 http://backend.userland.com/rss092 en Over the past several months, as the battle for the future of the mobile marketplace has heated up, much of the conversation has focused on Apple and Google, while less attention has been paid to the other two giants in this area - Microsoft and Nokia. In this ... http://www.mobiadnews.com/?p=4779 One of the biggest changes that has taken place over the past few years in mobile is the overwhelming number of phones that are based on a touch screen interface. Touch screens have added greatly to the overall customer experience, and it seems certain that this advancement will be ... http://www.mobiadnews.com/?p=4798 With the recent press surrounding the acquisitions of Admob and Quattro Wireless by Google and Apple, it is easy to forget that there are other very serious mobile ad networks in the industry. Recent announcements from ad networks such as InMobi and Jumptap show that they are not scared ... http://www.mobiadnews.com/?p=4766 As more and more brands get used to using mobile for marketing and CRM, the next logical step will be to move into mobile commerce. Brandbank has conducted an in-depth survey into the attitudes and expectations of consumers around mobile commerce. They found that smartphone owners are already well ... http://www.mobiadnews.com/?p=4803 Media Services company, Zenith Optimedia has increased its global 2010 ad spend forecast from 2.2% to 3.5%. This is the third consecutive time that they have upgraded their forecast after six consecutive downgrades. While the report focuses on global ad spend across all media, this is relevant to mobile ... http://www.mobiadnews.com/?p=4760 Having already sold 3 million units, the iPad has undoubtedly become the must have gadget of the year. But who are the iPad users? Yahoo has posted a number of articles on their blog looking into who is visiting Yahoo from an iPad, and it is not ... http://www.mobiadnews.com/?p=4768 M-commerce is more and more being mentioned as the "next big thing" in mobile. Now, Google has launched a new payment system that allows merchant to take payments from mobile phones without the merchant having to deal with credit or debit cards. http://www.mobiadnews.com/?p=4764 September 27-29, 2010 Dallas Texas, USA The conference is designed especially for industry leaders responsible for developing, managing, marketing, and selling mobile-related services and solutions. http://www.mobiadnews.com/?p=4758 21 to 22 September, 2010 London, UK The latest in the ad:tech series of conferences returns to Loneon on September 21 and 22. http://www.mobiadnews.com/?p=4458 One of this summer's biggest box office cinema hits is Iron Man 2 - the story about a billionaire technical genius who fights crime as the armored superhero Iron Man. Given the high-tech nature of the film, it was a natural promotional fit for launching a new, ... http://www.mobiadnews.com/?p=4750