In the past weeks, the Mobile Marketing Association has announced the new team that that will run the organization for the coming year, as well as some organizational changes.
Here are the details:
Global Board of Directors
The Global Board is made up of the elected Executive Committee members from each of the MMA’s four regional branches: North America, Europe, Middle East & Africa, Asia-Pacific and the recently launched Latin American branch.
The Board will be chaired by Russell Buckley, Managing Director AdMob Europe. The vice-chair will be Tom Daly, Group Manager, Strategy & Planning, The Coca-Cola Company.
A complete list of the board members follows:
APAC
• Chairman: Jimmy Poon, Managing Director, Púca China
• Vice-Chairman: Matthias Kunze, Director, Mobile Monetization, Yahoo!
• Treasurer & Secretary: John Maguire, Chief Commercial Officer and General Manager, Asia-Pacific, CRE8
• Director at Large: Rohit Dadwal, Director Mobile, Platform and One Care, Microsoft Operations Pte. Ltd.
EMEA
• Chairman: Russell Buckley, Managing Director, Europe, Ad-Mob Inc
• Vice-Chairman: Daniel Rosen, Managing Director, AKQA Mobile
• Treasurer: Xavier Perret, Vice President, Digital Advertising Solutions, Orange Group
• Director at Large: Christian Hernandez Gallardo, Strategic Partnerships, Google
• Secretary: Mark Wächter, MMA Germany (BVDW Section Mobile)
LATAM
• Chairman, Federico Pisani Massamormile, CEO, HANZO (Rio de Janeiro, Brazil)
• Vice-Chairman, Omarson Costa, Senior Business Development Manager – Latin America, Microsoft Corporation (São Paulo, Brazil)
• Treasurer, Eduardo Jacob, CEO, MobX- Mobile Marketing ( São Paulo, Brazil)
• Director at Large: Ibrahim (Aby) Mcmillan, CEO Abril Digital, Editora Abril SA (São Paulo, Brazil)
• Secretary: To be announced
North America
• Chairman: Tom Daly, Group Manager, Strategy & Planning, The Coca-Cola Company
• Vice-Chairman: Gene Keenan, Vice-President of Mobile Services, Isobar
• Treasurer: Michael Bayle, Senior Director, Global Mobile Monetization, Yahoo!
• Secretary: Maria Mandel, Executive Director of Digital Innovation, OgilvyInteractive
• Director at Large: Michael Becker, EVP, Business Development, iLoop Mobile, Inc.
Additional Members:
• Global Chairman Emeritus: Richard Saggers, Head of Mobile Advertising for Vodafone Group Services
• MMA President: Laura Marriott
Executive Team
Two additional changes took place recently in the MMA Exec team.
• Laura Marriott, who has been President of the MMA association since 2005 has announced her resignation. The MMA Board will immediately commence an executive level search for a new global President, conducted by executive search firm Diversified Search Ray & Berndtson. Marriott will see the association through the transition period and will then assume President Emeritus position on the MMA Global Board of Advisors.
• Paul Berney joined the MMA as Managing Director for EMEA for the MMA, and opened up the MMA London office.
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