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Venture Funding: Mobile Search & Advertising Company Raises Series B Financing

money_pile.gifEven in this tough economic climate, some companies are able to move ahead with their financing plans. Taptu, a pure-play mobile search engine has secured a Series B round of £6.45 million, and has added a senior executive to its management team.

The funding comes from existing investors 3i and Sofinnova, and will be used to fund Taptu’s growth over the coming year.

Joining Taptu as COO is Andreas Bernstrom, previously of TradeDoubler, Goldman Sachs and Merrill Lynch.

taptu-andreas.gifBernstrom said: “With significant funding achieved, in a market where investment is hard to come by, we are poised to become an attractive proposition for marketers and advertisers looking to capitalise on the explosion in mobile web usage… We are best placed to offer marketers the most engaging environment in which to reach consumers with carefully targeted, relevant advertising.”

Read the full Taptu release here.


05.01.2009    Tags: ,
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