MobiAD Archives


5 key factors for choosing a good mobile ad network

ad-networkToday there are now many, many mobile ad networks that can bring value to a publisher’s ad inventory. Choosing a good mobile ad network can be an important decision, not only for the revenue that can be generated, but also for the ease of integration and the resources that will be required to implement it.

Here are 5 key factors that you should consider carefully when deciding which mobile ad network to use.
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Interesting smartphone facts:
More Androids than babies!

survey_smartphone.gifWe all know that smartphones are involved in a rapidly increasing share of our daily activities: from social interactions on Facebook, photo-taking and sharing, m-commerce, to playing games, mobile touches all parts of our life.

This infographic from New Relic points out some very interesting facts about how consumers are using the 1 billion smartphones in the world. more»


29.05.2013    Tags: ,
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New Samsung / Electronic Arts Chillingo partnership to lure mobile developers

100payment.gifAndroid app developers looking to make a bit more money need search no more: a partnership between Electronic Arts Chillingo division and Samsung is offering them 100% of revenue on their work.
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17.04.2013    Tags: , , ,
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Mobile Web “Best Practices”

best_practices.gifThe mobile web landscape continues to evolve at an increasingly rapid pace, with new devices, new development technologies, new ad serving requirements, and new design paradigms all adding to the challenge of excellent mobile web development.

Now a group of web designers have put together a website of “Best Practices” to help all developers address these challenges. This resource is really worth a look! more»


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Amazon Launches A/B Testing To Attract Android Developers

amazon_android.gifOne of the key tools for online marketing has always been A/B testing, enabling marketers to use the flexibility of the web to rapidly test and improve ads, offers, layouts, etc.

Now Amazon has announced that it is launching a new A/B testing feature on its Amazon app platform, with the goal of attracting more Android developers to bring their apps to Amazon’s platform. more»


17.12.2012    Tags: , , ,
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The Mobile Ecosystem: An Overview

mobile_ecosystem.gifSometimes the mobile industry is growing and changing so fast that it seems very hard to keep up with the trends, keep up with the key companies, and understand how all the parts fit together.

Econsultancy has put together an infograph that gives a very interesting, high level overview of the entire rapidly evolving world of mobile – including key statistics and players – in an easy to scan graphical interface. Take a look. more»


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RIM’s Blackberry To Get Ads, In-app Payments, And More!

blackberry_logo.gifAt the Blackberry Developers Conference, RIM announced a new services platform for developers that will enable them to build advanced applications for Blackberry smartphones.

The new services platform will offer advertising, payment, content push and new location services. more»


17.11.2009    Tags: , ,
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