The Annual D&AD <\/strong>(British Design and Art Direction) awards have seen a record number of top prizes being given out. It was also the first time that mobile marketing was recognized. See the winning campaigns!<\/p>\nThe mobile marketing campaigns recognized in this year’s awards were:<\/p>\n
\u2022 MobiAD interview with Dan Rosen, Head of AKQA Mobile click <\/a> <\/p>\n
Title: Lynx ‘Get in There’ Mobile Tools<\/strong>
\nAgency: BBH
\nClient: Unilever
\n(“Yellow Pencil” award)
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Title: World’s Worst War<\/strong>
\nAgency: Hakuhodo
\nClient: Tohato
\n(“Yellow Pencil” award)
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Title: NZ Army Bluetooth<\/strong>
\nAgency: Saatchi & Saatchi NZ
\nClient: NZ Army
\n(nominee)
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Title: Smirnoff.mobi<\/strong>
\nAgency: AKQA Mobile
\nClient: Smirnoff
\n(nominee)
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Title: Get The Message<\/strong>
\nAgency: glue London
\nClient: Royal Navy
\n(nominee)
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\nRelated articles:
\n\u2022 MobiAD\u2019s coverage of the Smirnoff.mobi campaign click <\/a><\/p>\n