Gameloft<\/strong>, a leading international publisher and developer of video games for mobile phones, has announced the launch of a “performance-based” advertising campaign to build distribution of its popular game titles.<\/p>\nGameloft creates games for mobile handsets equipped with Java, Brew<\/strong> or Symbian<\/strong> technology, and owns and operates titles such as Block Breaker Deluxe, Asphalt: Urban GT<\/strong> and New York Nights<\/strong>.<\/p>\n Currently they have distribution in over 80 countries through major telephone wireless carriers, handset manufacturers, specialized distributors and their own online shop.<\/p>\n Gameloft has partnered with Texomobile<\/strong> to use its MobPartner<\/strong> platform for affiliate sales of the titles. According to the agreement, all Gameloft games will be available for download through the MobPartner platform in 15 countries: USA, England, France, Germany, Italy, Spain, Belgium, Netherlands, Sweden, Norway, India, Indonesia, Philippines, South Africa<\/strong> and Colombia<\/strong>, with 16 others to come in the next two months.<\/p>\n According to Gameloft, mobile CPA affiliation campaigns (cost by acquisition) are already successful: they offer advertisers and media agencies the opportunity to control client acquisition costs and improve sales, downloads and qualified contacts. <\/p>\n \u201cTo continue moving in the same direction that we are on the web, Gameloft is moving to a performance-based advertising model on mobile,\u201d said Salima Maury<\/strong>, Head of Advertising for Gameloft.<\/p>\n The affiliation network of MobPartner is around 45,000 affiliates in more than 100 countries, and offers advertisers and media agencies a way to acquire clients in a “cost control” method based on CPA model tracking, fraud management, statistics and reporting.<\/p>\n \u201cOur affiliates were waiting for this campaign impatiently, and are very enthusiastic about the money they can generate,\u201d declared Vianney Settini<\/strong>, Co-founder of TexoMobile. \u201cMore than 1,000 mobile sites in the world are now promoting the Gameloft CPA campaign, and the number of daily sales is growing every day.\u201d \n Gameloft, a leading international publisher and developer of video games for mobile phones, has announced the launch of a “performance-based” advertising campaign to build distribution of its popular game titles.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21,16,3,24],"tags":[34,37],"_links":{"self":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/3658"}],"collection":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3658"}],"version-history":[{"count":0,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/3658\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3658"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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