{"id":3753,"date":"2009-07-20T18:42:06","date_gmt":"2009-07-20T18:42:06","guid":{"rendered":"http:\/\/www.mobiadnews.com\/?p=3753"},"modified":"2009-11-12T11:26:50","modified_gmt":"2009-11-12T11:26:50","slug":"is-ring-back-advertising-the-future-for-google","status":"publish","type":"post","link":"http:\/\/www.mobiadnews.com\/?p=3753","title":{"rendered":"Is “Ring Back Advertising” The Future For Google?"},"content":{"rendered":"
\n The question of course is how will Google generate a profit from these activities. The recent publishing of a Google patent application titled “Ringback Advertising”<\/strong> may give a good indication.<\/p>\n \n \n Google Voice is a new Google service that is designed to help consumers manage their voice calls. The system provides a variety of features such as:<\/p>\n For more on the Google Voice system, take a look at the Google video at the bottom of the article.<\/p>\n Google also released Google Voice applications for Android<\/strong> and Blackberry<\/strong> in the past week, with a promise to release an iPhone<\/strong> version soon. These applications make the use of Google Voice very transparent on mobile devices. You can read more about this on the official Google Mobile Blog<\/a>.<\/p>\n Clearly Google might be able to generate some revenue based on the international call charges, but the recent publication of a Google patent application gives an indication that they may be looking at advertising as a way to monetize their telephony business.<\/p>\n
Recently Google<\/strong> has been moving beyond its traditional areas of activity into territory more related to telephony. The beta launch of Google Voice<\/strong> a few weeks ago was a big step in that direction.<\/p>\n
\n\n