{"id":5091,"date":"2011-01-14T18:16:43","date_gmt":"2011-01-14T18:16:43","guid":{"rendered":"http:\/\/www.mobiadnews.com\/?p=5091"},"modified":"2011-01-17T11:45:54","modified_gmt":"2011-01-17T11:45:54","slug":"admob-ad-request-surge-since-google-takeover","status":"publish","type":"post","link":"http:\/\/www.mobiadnews.com\/?p=5091","title":{"rendered":"AdMob Ad Request Surge Since Google Takeover"},"content":{"rendered":"

google-admob.gifA recent post on Google\u2019s<\/strong> blog has revealed that AdMob<\/strong>, its mobile ad network, has experienced huge growth since Google bought it out for $750 million.<\/p>\n

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AdMob now receives 2 billion ad request a day which represents a quadrupling in the last twelve months since the takeover.<\/p>\n

The strongest growth region was Asia<\/strong> (+564%), perhaps due to AdMob being a little weak in that region in the past, followed by Western Europe<\/strong> (+471%) and Oceania<\/strong> (+363%).<\/p>\n

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<\/p>\n

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This international growth has seen 9 countries generate more than a billion monthly ad requests compared to just one a year ago.<\/p>\n

As part of the announcement, Google also said that it was receiving ad request from more than 100 Million unique Android<\/strong> and iOS<\/strong> devices. <\/p>\n

The post also says that they now receive more ad requests a day than they did in the whole of December 2007 representing an increase of 30 times in just over three years. <\/p>\n

Google has also said that it expects to generate more than 1 Billion US dollars globally from its mobile business representing 4% of its total revenue. <\/p>\n","protected":false},"excerpt":{"rendered":"

A recent post on Google\u2019s blog has revealed that AdMob, its mobile ad network, has experienced huge growth since Google bought it out for $750 million. AdMob now receives 2 billion ad request a day which represents a quadrupling in the last twelve months since the takeover.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21,16,3,24,23],"tags":[121,43],"_links":{"self":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/5091"}],"collection":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5091"}],"version-history":[{"count":0,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/5091\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5091"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}