MobiAD \u00bb New Augmented Reality App – Huggies “Pull Ups”<\/title><img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/02\/hugies.jpg' alt='hugies.jpg' \/><ximg src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/pull-ups.jpg' alt='pull-ups.jpg' \/>Augmented reality isn’t a particularly new concept, and quite a few mobile apps incorporate it – often for gaming purposes. Now however, one company has found a unique use for AR technology: potty training.<\/p>\n\nKimberly Clark<\/strong>, the company behind Huggies Pull Ups<\/strong>, has created a free app to help children and their parents work together through this special event.<\/p>\n\nThe app can be used to scan the barcode on packs of Huggies, which will activate a 3D experience featuring different Disney<\/strong> characters. Children are also able to earn stars as they progress with their potty training, which lets them unlock further games to play.<\/p>\nAlso, throughout the process, children can also receive calls from Disney characters as a further motivation.<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/8451156151681.jpg' alt='8451156151681.jpg' \/> <\/p>\n\nPeter Sawin<\/strong>, brand director for Kimberly Clark said: “With moms spending more than six hours per day on her smartphone, putting all of mom\u2019s favorite potty training tools together into one place \u2013 the Pull-Ups Big Kid App \u2013 fits perfectly with her routine.”<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/mzltddowsqv320x480-75.jpg' alt='mzltddowsqv320\u00d7480-75.jpg' \/> <\/p>\n\n\u201cThe smartphone is the go-to partner in mom’s life – she expects to be able to consume content anywhere she is, anytime. When it comes to potty training, mobile is the perfect platform to provide on-demand potty training solutions and make the process fun and engaging for both mom and kid.”<\/p>\nThere’s no word yet on whether Kimberly Clark are working on another app that benefits the fathers who go through potty training yet, although perhaps it’s on its way later in 2013.<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/mzlnafwjizp320x480-75.jpg' alt='mzlnafwjizp320\u00d7480-75.jpg' \/><\/p>\n","protected":false},"excerpt":{"rendered":"MobiAD \u00bb New Augmented Reality App – Huggies “Pull Ups”Augmented reality isn’t a particularly new concept, and quite a few mobile apps incorporate it – often for gaming purposes. Now however, one company has found a unique use for AR technology: potty training. Kimberly Clark, the company behind Huggies Pull Ups, has created a free […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,24,29],"tags":[139,110,112],"_links":{"self":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/6111"}],"collection":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6111"}],"version-history":[{"count":0,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/6111\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6111"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

{"id":6111,"date":"2013-01-27T14:04:33","date_gmt":"2013-01-27T14:04:33","guid":{"rendered":"http:\/\/www.mobiadnews.com\/?p=6111"},"modified":"2013-04-17T16:38:48","modified_gmt":"2013-04-17T16:38:48","slug":"new-augmented-reality-app-huggies-pull-ups","status":"publish","type":"post","link":"http:\/\/www.mobiadnews.com\/?p=6111","title":{"rendered":"New Augmented Reality App –
Huggies “Pull Ups”"},"content":{"rendered":"\nMobiAD \u00bb New Augmented Reality App – Huggies “Pull Ups”<\/title><img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/02\/hugies.jpg' alt='hugies.jpg' \/><ximg src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/pull-ups.jpg' alt='pull-ups.jpg' \/>Augmented reality isn’t a particularly new concept, and quite a few mobile apps incorporate it – often for gaming purposes. Now however, one company has found a unique use for AR technology: potty training.<\/p>\n\nKimberly Clark<\/strong>, the company behind Huggies Pull Ups<\/strong>, has created a free app to help children and their parents work together through this special event.<\/p>\n\nThe app can be used to scan the barcode on packs of Huggies, which will activate a 3D experience featuring different Disney<\/strong> characters. Children are also able to earn stars as they progress with their potty training, which lets them unlock further games to play.<\/p>\nAlso, throughout the process, children can also receive calls from Disney characters as a further motivation.<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/8451156151681.jpg' alt='8451156151681.jpg' \/> <\/p>\n\nPeter Sawin<\/strong>, brand director for Kimberly Clark said: “With moms spending more than six hours per day on her smartphone, putting all of mom\u2019s favorite potty training tools together into one place \u2013 the Pull-Ups Big Kid App \u2013 fits perfectly with her routine.”<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/mzltddowsqv320x480-75.jpg' alt='mzltddowsqv320\u00d7480-75.jpg' \/> <\/p>\n\n\u201cThe smartphone is the go-to partner in mom’s life – she expects to be able to consume content anywhere she is, anytime. When it comes to potty training, mobile is the perfect platform to provide on-demand potty training solutions and make the process fun and engaging for both mom and kid.”<\/p>\nThere’s no word yet on whether Kimberly Clark are working on another app that benefits the fathers who go through potty training yet, although perhaps it’s on its way later in 2013.<\/p>\n\n<img src='http:\/\/www.mobiadnews.com\/wp-content\/uploads\/2013\/01\/mzlnafwjizp320x480-75.jpg' alt='mzlnafwjizp320\u00d7480-75.jpg' \/><\/p>\n","protected":false},"excerpt":{"rendered":"MobiAD \u00bb New Augmented Reality App – Huggies “Pull Ups”Augmented reality isn’t a particularly new concept, and quite a few mobile apps incorporate it – often for gaming purposes. Now however, one company has found a unique use for AR technology: potty training. Kimberly Clark, the company behind Huggies Pull Ups, has created a free […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,24,29],"tags":[139,110,112],"_links":{"self":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/6111"}],"collection":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6111"}],"version-history":[{"count":0,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=\/wp\/v2\/posts\/6111\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6111"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.mobiadnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}