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Aardman Animations <\/strong>, the leading British animation company that has created award winning films such as Wallace & Gromit<\/em> and Angry Kid<\/em> is increasing its activities in mobile by making some of its content available on operator 3’s ad-supported video service, which is operated by Rhythm NewMedia<\/strong>. <\/p>\n Aardman has already had success with short videos adapted to mobile such as “Angry Kid”<\/em> which at its peak sold more than 10,000 video clips a day over mobile networks. The content that will become available using the ad-supported video model will be clips from “Creature Comforts”<\/em>, “A Town Called Panic”<\/em>, “Purple and Brown”<\/em>, and “Morph”<\/em>.<\/p>\n “Launching an ad-supported service is the next step in a strategy, which will continue Aardman\u2019s leadership in mobile animation services,” said Robin Gladman<\/strong>, Digital Product Manager at Aardman Animations.<\/p>\n \u201cAardman really understands how to create compelling mobile content. This content will be a great addition to the line-up of comedy entertainment on the service,” said Nisha Malhan<\/strong>, Director Business Development in Rhythm\u2019s London office. <\/p>\n