Consulting Services

We provide the following services:
Strategic Workshops
  on Mobile Marketing &
  Advertising
International
  Partnerships &
  Business Development
Investment Due
  Diligence &
  Matchmaking

for more information »

MobiAD Archives


The Global Mobile Consumer:
Insights from Deloitte

global_mobile.jpgEvery year the reach of mobile expands and impacts our lives in more ways. The spread of mobile devices is changing not only consumer lifestyles, but also business strategy.

Although the industry is immense, it is not at all homogenous, with differing devices, networks, services and consumer behaviors throughout the world. This detailed report from Deloitte provides an interesting look at the current state and important trends in the global mobile industry. more»


del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Mobile banking on the rise
Mobile makes consumers feel “in control”

mobile-banking.gif
Are the new technologies of mobile banking, contactless payments and social media changing the way people bank?

Over the coming years, this issue will have an important impact on marketers and merchants everywhere.

This in-depth survey from ING International provides some surprising answers and a better understanding of this important emerging consumer trend. more»


del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

UbiQ - Digital Entertainment Showcase

ubiq_logo.gif
18 to 19 June, 2012
Paris, France

A two day international showcase (conference + exhibition) to spotlight the best of digital entertainment content creation, applications, solutions and strategy innovations to engage with audiences across multiple platforms: Internet, Mobile, IPTV, Connected TV, Tablets and Social Media. more»


15.05.2012    Tags: , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

28% Of Donations to Haiti Appeal Via Mobile

redcross-phone.gif

The MMA has released its latest “Consumer Briefing” report into mobile donations in the UK, French and German markets.

The report shows that in some countries, mobile is already the most popular way for people to donate to a charity. more»


03.05.2010    Tags: , , , , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

LeWeb 09

leweb09_logo.gif

December 9 to 10, 2009
Paris, France

LeWeb brings together the best and the brightest people of the web industry from attendees to speakers. more»


19.11.2009    Tags: , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Media Director

Position: Media Director (27)
Location: Paris, France
Company: Phonevalley

The Role:
As Media Director, you function as a key member of the Media Planning Buying team and are responsible for overseeing the translation of media strategies into final recommendations based on the client’s campaign goals and objectives. more»


22.09.2009    Tags: , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Strong Growth For Entertainment Focused Search Service

teens_content.gifAbphone, the France based mobile entertainment search company, seems to be doing very well according to announcements made by the company recently.

Abphone has an interesting business, it has built a search engine and service focused solely on entertainment content - images, wallpapers, videos and games. more»


02.02.2009    Tags: , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Microsoft Signs French Publishers And Goes Live In India

microsoft-logo.jpgMicrosoft made two announcements demonstrating their ongoing expansion in the area of mobile advertising. Microsoft has been aggressively growing their mobile advertising business, both in terms of the services they offer and in the regions they cover. more»


03.03.2008    Tags: , , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Operator profile: Bouygues Telecom, France

Laurent Herbillon explains the recent TF1
agreement and Bouygues’ strategy for
mobile advertising

herbillon.gif Bouygues Telecom is one of the leading mobile operators in France. Laurent Herbillon is Director of Service Development and Innovation, and is responsible for mobile advertising activities within Bouygues. Laurent took some time with us to explain the overall mobile advertising strategy at Bouygues, as well as the details of some recent business developments. more»


29.05.2007    Tags: , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Minh Tran - Nokia Ad Service

minh We had a chance recently to talk with Minh Tran, Director, Head of Sales and Marketing, Nokia Ad Service. Minh has been one of the key driving forces behind the development and recent launch of the Nokia Ad Service and Nokia Ad Connector. more»


21.03.2007    Tags: , , ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

MIPTV / MILIA

miptv_featuring_milia
16-20 April 2007
Cannes, France

MIPTV featuring MILIA is the world’s premier audiovisual & digital content market. MIPTV MILIA this year will feature an extensive Mobile Conference programme, where Mobile Advertising will take center stage, in addition to Mobile TV Broadcasting, Emerging Markets, and Mobile Media Business Models. more»


19.03.2007    Tags:
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Amobee Orange Trial

amobee.jpgAmobee Systems announced recently that they have launched a mobile advertising trial in the French market, running on the Orange network. Orange France will be using the Amobee’s Media System more»


07.02.2007    Tags: ,
del.icio.us
Interested in Mobile Advertising?
Subscribe to MobiAD News
Receive it free every week!

Subscribe to MobiAD