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MobiAD Archives


Mobile Ad Prices Around The World:
Europe Is Expensive, US Is Cheap!

global-prices2.gifSmaato, one of the worlds leading mobile ad networks, has released its latest mobile advertising pricing guide, designed to improve the monetisation of mobile by app developers and advertisers.

The results showed a wide range of prices around the world, with the US being much cheaper than Europe! more»


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Carling’s Mobile Success Story
10 Million Entries To “Be The Coach”

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Part of the beauty of football is that every fan believes they are an expert, and every fan believes they know better than the manager how to run the team. But usually fans do not get a chance to manage a team.

This past summer, Carling Black Label changed all of this, and gave football fans in South Africa the opportunity to “manage” two of the most famous teams in South Africa for one of the biggest matches of the year.

With an easy to use mobile interface, the fans responded by the millions! more»


05.02.2012    Tags: , , ,
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Country Update: Rapid Growth In South Africa

rsa_flag.gifGlobal mobile advertising network mKhoj has released some new statistics about mobile activity in South Africa, indicating a very rapid growth in mobile internet usage.

South Africa is a very interesting market, with a mobile penetration reaching 100%, and the need to serve a very diverse customer base that speaks 11 official languages. more»


29.07.2009    Tags: , , ,
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