Wireless Week has published a cover story on Mobile Advertising in its latest issue. The Article entitled “Mobile Advertising Reaches for the Sky” is a comprehensive overview of today’s Mobile Advertising market, and well worth reading to get a good market overview.

The Article covers the following points:

• How big is mobile advertising predicted to get?
• What direction is mobile advertising taking?
• What are the problems facing the industry?
• Who are the major players?
• What are the major brands doing in mobile?

To read the article click HERE.