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Mobile Advertising Award: Looking for Cool Ad-Enabled Applications

smaato_award.gifSmaato Inc., a provider for in-application mobile advertising solutions announces the Smaato Mobile Advertising Award 2008. Smaato teamed up with, a social network for technology start-up companies, to search for the coolest ad-enabled mobile application.

The award is addressed to mobile developers with an outstanding mobile ad-enabled solution either in-app or mobile web app/widget. Smaato will invite the winner to the Mobile World Congress, taking place in Barcelona, Spain in February 2009.

The Smaato Award features a world-class jury of leading influencers of the mobile community: Adam Zawel (, Bambi Francisco (, Bena Roberts (GoMoNews), Caroline Lewko (WIP), Giselle Abramovich (Mobile Marketer), Jim Cook (MobiAdNews), Lubna Dajani (Mobile Monday, NYC), Mark Wächter (Mobile Monday, Germany & BVDW), Michael J. O’Farrell (dotMobi MAG), Ragnar Kruse (Smaato Inc.).

Developers will need to provide a video pitch of about 1 min 30 sec. and upload it to the award section at In addition they may provide up to 3 PDF pages of screenshots and supporting materials.

The jury will look at: unique approach, traction in the market, idea, originality, company positioning and branding to name a few of the criteria.

The deadline for submitting applications is November 21, 2008. More information is provided at the Smaato Award site or on the Smaato press release.

02.09.2008    Tags:
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