V-Enable of San Diego California announced the commercial availability of the Mobile411 product, an advanced voice activated mobile search solution that also supports advertising.

Mobile411 is provided as a white label service to mobile operators. Using Mobile411, subscribers use voice input to access business and residential listings, maps, directions, weather, etc. and receive the information visually back on their phones. The system can also include contextually targeted ads with the content.

“Mobile411 was designed to help carriers compete in this rapidly-changing DA industry,” said Craig Hagopian, President and co-CEO. “Alternatives in the market are driving the cost of services down and carriers need a new way to monetize their 411 calls. Based on previous voice search deployments, we know that our industry leading speed and accuracy is driving three times more searches, providing greater opportunities for local advertising. With several US carriers set to launch the service in the coming months, we’re confident that the DA industry will never be the same.”

Download press release HERE.