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MobiAD Archives


Mobile World Congress – 2014 Wrapup

mwc2014-wrapup.pngAs always, the MobiAD team attended the Mobile World Congress show in Barcelona to uncover the key trends in the world of mobile. This year more than 85,000 attendees from over 200 countries were there, making it by far the largest MWC ever.

Here is our take on four of the most interesting trends that we spotted at the show, subjects that we believe could well be important for MobiAD subscribers to follow over the coming year, including Internet of Things, m-Payments, Mobile Marketing, and Mobile For Development.
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Global Mobile Awards 2014:
Short List Announced

gma14-logo.gifEvery year the GSMA runs the Global Mobile Awards contest, which honors excellence and innovation across the mobile industry.

Selected by a judging panel of independent experts, analysts, journalists, and academics (including MobiAD’s Jim Cook), here is a full list of the short-listed nominees, some of the best apps, services, and products in the world of mobile! more»


30.01.2014    Tags: , ,
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GSMA Mobile World Congress 2014

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24 to 27 February, 2014
Fira Gran Via, Barcelona, Spain

Mobile World Congress is the blueprint for the NEXT big innovation. Whatever is coming NEXT will likely be born at Mobile World Congress 2014. more»


24.09.2013    Tags: ,
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Mobile World Congress 2013 Wrap up

mwc2013-logo.jpgRecently we spent a week at the Mobile World Congress in Barcelona – the world’s largest event dedicated to everything mobile.

Although the show has been going for many years, it is still the best place to be if you want to see what is happening in the mobile business, and have a chance to meet those that are making it happen.

Here is a brief wrap up of some of the show highlights. more»


11.03.2013    Tags: ,
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mWomen Awards Winners Announced

mwomen-1.jpgThe winners of the mWomen mobile application awards were announced recently at the Mobile World Congress in Barcelona.

The awards, which were launched by Hilary Clinton, Cherie Blair, the GSMA Development Fund and sponsored by Vodafone, challenged app developers to build an original app solution that targeted the specific needs of women in developing countries. more»


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GSMA Announces Finalists For Global Mobile Awards

gsm-awards.gifGSM Association has announced the finalists for its 16th Annual Global Mobile Awards to be held in February during the Mobile World Congress in Barcelona.

In the Best Mobile Advertising and Marketing category, six great mobile campaigns from all over the world have been selected as finalists. more»


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Mobile World Congress, Barcelona
Free Passes Oversubscribed!

ticket.gifThe free tickets for Mobile World Congress 2011 have been oversubscribed, so we are closing the entry.

Thank you for your enthusiastic response, perhaps we’ll see you in Barcelona! more»


16.01.2011    Tags:
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GSMA Launches Mobile App Challenges For Brands and Bands

mobile-app-challenge.gifThe GSMA has announced two new mobile app contests as part of the Mobile World Congress 2011.

The Brand App Challenge will see mobile app developers build “brand apps” for a selected group of global brands, including Coca Cola.

The Band App Challenge will have developers submit concepts to enable famous musical artists to engage with their fans throughout the world.

Prizes include cash, tickets, and trips to MWC Barcelona.
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App Planet:
The Centre Of The Apps Universe

appplanet.gifThe App Planet is shaping up to be one of the highlights of this year’s GSMA Mobile World Congress in Barcelona.

Billed as an “event within an event”, the App Planet is setup to let all MWC attendees learn more about this important and rapidly evolving mobile phenomenon.

There are special events for both the technical side of app development as well as the business aspects, so it promises to be a really interesting event. more»


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